Sugar Market allows you to create forms on different styles and templates. Using this marketing automation solution, you will be able to develop powerful forms for internal Sugar Market pages or external pages hosted on the internet, such as your company’s website, your blog, and others. Using Sugar forms, you will be able to integrate them with your market campaigns, having all the actions placed on the same platform.
Most commonly we use forms to gather users’ data in case of a request for more information about any product or service on our website, events registration, content offers, and more.
The “form builder” is the tool which will help you to develop your form on a very easy and personalized way in Sugar Market.
To start building it you will have the option to choose between “themes” and “templates”. “Themes” are the pre-built models offered by Sugar Market to facilitate the creation of your form. You can pick up one of the 9 different styles – which are also related to the type of form that you want to create, e.g. form to subscribe to a newsletter, survey form, contact us, etc. These themes are super flexible and allow you to personalize them the way that you want – changing the colors, fonts, sizes, adding different fields using drag and drop functionality, and much more.
On the other hand, you will also have the option to use the “templates” which are the forms completely created by you. You can design them according to your brand style or needs and save them for next communications in Sugar Market.
Sugar Market will offer you the “preview” option, which is the functionality that will show you how your form will look like on both devices – desktop computer and on a mobile phone, so you don’t need to worry about having a form completely misconfigured.
Having defined and built your form, you can define if it is going to be synced with internal or external CRM and also to which page your user will be redirected after completed it.
You can also add any communication to your user after submitting the form, as an example sending him a confirmation e-mail.
Other facilities to make your Sugar Market forms more meaningful are the possibilities of exploring rules and actions such as to set up easily an alert to an employee when one form is filled on the website, add or remove the user from a nurture or from a distribution list, connect it to opportunities and many others.
The reports are also other great advantages from Sugar Market. You can measure your interactions and conversions simply, having different graphics and historical data ready for analysis, periodical or according to your needs. Track visits, completed forms, leads and much more.
Sugar Market forms will be an important part of your marketing campaigns, bringing simplicity and practically for your daily job, ensuring that you will integrate it with all the other efforts for a great database.